When it comes to promotional activities that will put a smile on your face, the BBC has it licked.
The Beeb is in York today (Friday, 30 July) giving out free ice creams. Yes – free ice creams!
It’s part of a promotional campaign from BBC iPlayer.
You can choose from a range of boxset-themed flavours, including ‘The OG Ice Queen’ – an edible glitter-topped ice cream inspired by RuPaul’s Drag Race UK.
The Meet The Khans-based ‘Knicker Boxer Glory’ comes complete with raspberry syrup.
BBC iPlayer is dishing out free ice creams to York as part of its Boxset Your Summer campaign, to spread the word about the wide range of shows it has available to binge.
For a limited time from 12pm on Friday (30 July), the iPlayer ice cream van will be in St Helen’s Square handing out free delicious ice creams.
Fans of This Country can try the ‘Couple of Screwballs’ flavour of gum balls and bubblegum sauce, while those who fancy a classic 99 plain with flake can try the ‘One and Cone-ly’ flavour, inspired by Normal People.
And for those who want a proper treat there’s Life is Sweet, inspired by the Angels of the North, which is covered in marshmallows.
As well as a free ice cream, visitors can get their picture taken with their faces in place of Conor and Jock from The Young Offenders and enjoy some of iPlayer’s best soundtracks to really set the scene.