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The Apprentice is back – with contestants from East, West and North Yorkshire

Tue 3 Jan

Lord Sugar and The Apprentice class of 2022. Photograph: Ray Burmiston / BBC

Tue 3 Jan 2023  @ 6:09pm
YorkMix
News

The tycoon wannabes are back for a new series of The Apprentice – and Yorkshire has no fewer than three contestants.

Lord Sugar will be back to whittle down 18 candidates to one winner as a new series of the bonkers business showdown begins on Thursday (5 January).

So who are the Yorkshire hopefuls?

Bradley Johnson

Occupation: Director, construction company

Lives: North Yorkshire

Bradley is a self-made businessman. Priding himself on his determination and work ethic, in his own words, his can-do attitude and approach to business is “something you’ve got to be proud of.”

Although the BBC describe him as being a North Yorkshire resident, it looks like he resides on the fringes – as his company, gardenroooms.co.uk, is based in Middlesbrough.

What is your USP?

“My USP is my drive and determination. Starting a business from absolutely nothing and taking it to a company that’s turning over six figures demonstrates my determination and strong work ethic. A lot of people in business – I’m not saying everyone – have inherited their businesses, this is not the case for myself. I was made redundant in 2019 and now, we’re turning over half-a-million, which is something I’m immensely proud of.”

Megan Hornby

Occupation: Owner, sweet shop & cafe

Lives: East Yorkshire

Megan believes she has found success by identifying a gap in the market and running with it.

Her first store, The Candy Shop, opened in Hull after she was furloughed, and this was followed by another outlet in Leeds.

What is your USP?

“My USP is definitely my honesty. I think that no matter what situation I am thrown into, I will always give one hundred percent truth, even if it’s hard to hear. I always believe that honesty is the most important thing in business.”

Shannon Martin

Occupation: Owner, bridal boutique

Lives: West Yorkshire

Shannon is hoping to be the first business partner to bring Lord Sugar into the lucrative bridal industry.

She is a director of Off The Peg Bridal, based in Huddersfield, and Dotty Bridal Ltd, based in Holmfirth.

What is your USP?

“My USP is the fact that I’ve got a million-pound business, that might hopefully be a multi-million-pound business in the coming months!”

So will any of our Yorkshire trio make it to be Lord Sugar’s highly-paid apprentice? You’ll just have to tune in and find out…

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