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London Fashion Week has a new star – and he’s from York

Sun 14 Aug

Heading for centre stage: Matty Bovan. Photograph:

Sun 14 Aug 2016  @ 4:07pm
YorkMix
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He’s on the runway, and cleared for take-off…

This rising star of the fashion world will present his debut collection at London Fashion Week – and he’s from York.

We last featured Matty Bovan in YorkMix last year when he garnered rave reviews for his graduate MA show.

Now Matty is going a step further with his own show during London Fashion Week (September 16-20).

He is one of three menswear designers chosen by Fashion East to showcase their designs on the famous catwalk. Fashion East is an initiative to nurture emerging young designers through the early stages of their career.

Repost @dazedfashion with @repostapp ・・・ Congratulations to the amazing @babbym who is joining the @fashion_east crew! He'll be staging a presentation at LFW in September as part of the support scheme's SS17 showcase. Head over to dazeddigital.com/fashion to read more. Matty Boven for Dazed's spring/summer 2015 issue. Photography @sarahpiantadosi Fashion @elizabethfraserbell

A photo posted by Matty Bovan (@babbym) on Aug 9, 2016 at 6:42am PDT

Matty is the only newcomer to the show and his designs will hit the runway on Saturday, September 17.

He told Dazed magazine: “I’m super excited to be showing my new collection with Fashion East.

“The pedigree of their former designers is amazing and I’m very happy to be part of it.”

Previous designers supported by the scheme include Gareth Pugh, Jonathan Saunders, Roksanda Ilincic, Simone Rocha and Marques’ Almeida.

Backstage at Matty's graduate show
Backstage at Matty’s graduate show

In addition to the London Fashion Week showcasing event, designers receive financial sponsorship, intensive one-to-one business mentoring, and inclusion in a leading Paris sales showroom.

So what can we expect from his collection? “It’s my version of a wardrobe, loaded with colour and texture,” he told Dazed.

“It’s twisted glamour. Very me.”

About Matty

Matty with mum Plum. Photograph: Plum Bovan on Facebook
Matty with mum Plum. Photograph: Plum Bovan on Facebook
Matty Bovan launched his label in 2016 after graduating MA fashion knitwear at Central Saint Martins where he showed a cacophony of handmade textures, juxtaposing cashmere and plastic lacing together with clay adornments and sculptural silhouettes.

Matty received the 2015 LVMH Graduate prize which followed with a position as a junior designer at Louis Vuitton. He worked with Marc Jacobs on a print that was prominently used in the spring/summer 2016 collection.

He also created 3D illustrative faces and headgear for the Miu Miu resort collection shown in Paris July 2016.

Matty has contributed to magazines such as Love, i-D, Man About Town and Dazed & Confused with illustrations, styling and make up.

He was born and brought up in York. His family still live off Tadcaster Road.


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