European shoe brand set to open store in York city centre

Inside a Deichmann store. Photographs: Deichmann
30 Dec 2019 @ 6.09 pm
| Business

A European-wide shoe brand which caters for all ages and stocks ‘the latest fashion trends’ is set to open a city centre York store.

Deichmann, which is based in Germany but now runs shops across Europe, is planning to open in the former Gap store on Davygate.

It sells shoes for both men and women, and for all ages. It also sells trainers and bags.

The company website states:

  • We offer a wide selection of shoes for all age groups possibly the most comprehensive selection on the market.

    We don’t just ensure outstanding value for the money we’re also quick to bring out the latest fashion trends.

    Our fashion scouts are hot on the trail of the latest trends and bring current fashion developments into our collections quickly.

Seeking a manager

How the revamped shop front will look. Image: planning documents
Deichmann Shoes plans to sell its stock on both the ground and first floors of 22-24 Davygate.

Planning documents submitted to City of York Council say it will be fitted with new sliding folding glass doors, with a green and grey nameplate and sign above.

Deichmann has been a family-owned business since 1913 and is still independent. It runs about 3,800 branches across 26 countries, and employs more than 38,000 people.

They stock the ‘latest fashion trends’
The front of a Deichmann store
It will open in the former Gap store on Davygate, York
All the shoes are available as pairs in boxes on the shop floor so customers don’t need to ask a shop assistant to get a pair in a different size.

Deichmann is recruiting a manager for its Davygate store.

The salary is £29,500 per year. The company is looking for a candidate who “is both passionate about the delivery of excellent service to customers but also motivated to lead their team to exceed on targets and consistently deliver excellent in store standards”.

The opening of the new shop is a welcome vote of confidence in York city centre. And it is a boost for Davygate, which has lost Gap, Debenhams and the Halifax bank in recent years.