Crowdfunder launched for YorkMix Radio – with some fantastic rewards

YorkMix Radio is coming – and today we take a big step closer to going on air with the launch of a crowdfunding campaign.

After we revealed that the new station was on its way, packed with your favourite presenters from Minster FM, the response was overwhelming.

Tens of thousands of you have watched the videos and sent in positive messages.

Everyone is so keen to hear the team do what they do best – keep York and North Yorkshire entertained and informed, and support the local community.

Ben & Laura, Victoria Charles, Tim Lichfield, Elisa Hilton and Paul Spence are signed up, and we’re all super-excited to launch this very special radio station.

And the crowdfunder will help this happen. Here’s how…

Broadcast across North Yorkshire

The loss of Minster FM left a huge void – it did so much to support community groups, charities and more, as well as putting a smile on the face of city and county.

YorkMix Radio will fill that void, and support the area as it builds back better from this hugely challenging year.

But the current circumstances also means this is a tricky moment to get a brand new radio station on air.

Breakfast show host Ben Fry said: “This isn’t a great time to start a radio station funded by advertising.

“Covid-19 has had a huge effect – and of course most events are still postponed.”

Victoria added: “While we’ve been able to secure the news and information you value from YorkMix, the biggest cost for a new station like ours is the transmitters.”

The station will broadcast across North Yorkshire on DAB as well as online, via a new app, and through your smart speaker. And the crowdfunding is for the first six months of transmission costs – “giving us time to secure the long-term viability of the radio station,” Ben said.

Brilliant rewards

There are loads of great rewards on the crowdfunding page. Here are just a few.

If you pledge

• £5 or more you get a dedication & song during January
• £20 or more you get a pen, car sticker and limited edition launch mug
• £40 or more you get a DAB+ car adapter – add DAB+ to your car.

And there are some fantastic, never-to-be repeated advertising offers too. Pledge

• £200 or more and we’ll professionally produce a 30 second advert for your business and broadcast it 150 times across a four week period
• £250 or more and Victoria will broadcast live from your business
• £450 or more and you’ll get a three-month advertising campaign playing five times per day from our launch on January 4th until March 31st.

“Please have a look at our crowdfunding page. Even better if you can support us,” said Ben.

“And we promise to bring you the very best radio station from York and North Yorkshire for years to come.”