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Council cuts tourism body’s funding by £50K

Sun 17 Mar

The Visit York tourist information centre on Parliament Street. Photograph: YorkMix

Sun 17 Mar 2024  @ 9:14am
Adam Laver - Local Democracy Reporter
News

City of York Council has approved cuts to the city’s tourism organisation.

Cuts to Make It York’s contract worth £50K over two years were approved at the council’s executive meeting.

Labour council leader Cllr Claire Douglas said this was so Make It York could make steps to fund itself, rather than with money from the public purse. 

“They were set up in order to be a commercial side of the council,” she said.

“They’re almost ready, but not quite, to stand on their own two feet.

“We’re moving together and I think that’s a really positive thing.

“It’s not a matter of withdrawing money, it’s about creating that truly commercial aspect of council work which is becoming more and more important.

“And having run a business myself, I would not be happy if I were having to rely upon income from another that is not assured. 

“I’d rather be standing on my own two feet.” 

Make It York runs events such as the Christmas Market and the Ice Trail.

‘Short-sighted’

Cllr Nigel Ayre, leader of the Liberal Democrat opposition group, said: “The lack of engagement of this executive is short-sighted and the proposed changes in this contract do have the potential to damage a key sector of the local economy.

“The future success of York’s economy is intrinsically linked to the success of our tourism industry and great efforts have been made in recent years to boost wages in that area, to encourage more start ups and to make tourism more sustainable. 

“I think cutting support in this way does risk undermining all that work at the worst possible time as the cost of living, energy prices and staff shortages are hitting businesses particularly hard.”

The current Make It York service contract up until September 22, 2024, costs the council £112K per year, but proposals approved at the annual budget meeting in February agreed a reduction of £25K per year until 2026. 

It is anticipated that Make It York will achieve this through efficiencies or raising additional income.


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