It went from ‘business on the brink’ to ‘business on the build’.
After almost 15 months of semi-permanent closure and a battle for survival, the Web Adventure Park on Wigginton Road is now expanding.
It will open a whole new outdoor area which will help keep the attraction going if lockdown closes inside venues again.
From this Saturday (24 July), visitors can enjoy a ‘huge extension’ to the play park including:
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- a fairground
- new animal area
- an events and entertainment space
- a ninja obstacle course
- dinosaur mini golf
- and extra food kiosks.
The fairground includes a helter-skelter, double carousel, apple rollercoaster, sizzler, pony express, balloons, cups and saucers, Miami, sizzler and formula ride.
Web Adventure Park owner Janice Dunphy said: “We decided we couldn’t risk another lockdown with our indoor play closed and we needed a big enough area to be opened as a standalone park, even with its own outside entrance.
“Another closure of indoor play would kill us.”
Invested £250K
They have taken over another six acres “to give us more space to expand and to give the animals the new homes they deserve,” she said.
“We have invested over £250K to date, with a projected spend of over £350K. Events by Cynosure, who appeared on the programme with us, are adding rides valued at over £750k with an site investment of over £350K.
“Not small numbers, but with events also been hit horrendously last year it’s an investment they hope will enable them to weather any storms ahead.”
During the past year I have also formed a new association- and as a Director and Chair of the AIP with now over 270 operator and trade members this booming association is fighting to save the sector.
It’s been a busy 16 months but one that will hopefully reap rewards with the park, and secure jobs for over 80 people. Staying the same was never an option and we felt we had to fight for survival, and we have certainly rolled up our sleeves.
United front
Last July, Janice and her team joined a march on Parliament calling for help for soft play parks who had been kept shut during the lockdowns.
Janice formed the Association of Play Industries, which now has more than 270 operator and trade members fighting to save the sector.
“It’s been a busy 16 months but one that will hopefully reap rewards with the park, and secure jobs for over 80 people,” said Janice.
“Staying the same was never an option and we felt we had to fight for survival, and we have certainly rolled up our sleeves.”
The Web Adventure Park reopened in April.
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