Tumblr post: York City kit swap endorsed by Daily Mail

24 Jan 2013 @ 12.54 pm
| News

It’s not always a good sign if the Daily Mail approves of your actions, but York City should be delighted by the paper’s coverage of its shirt swap scheme. “York City show Manchester United how it’s done by offering free kits to fans after mid-season shirt swap” is the Mail’s headline over the story of how City are to exchange fans’ shirts after sponsor Benenden Health rebranded. That such big headlines are generated by a club playing fair by its fans says a lot about the state of the higher echelons of the game.

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