Masterclass presentation: Storytelling with data: How to engage audience and drive meaningful actions

Data science is a complex and often dull subject. Communicating data to a technical and lay-person requires different strategies, and often, it is hard to gauge the level of detail that needs to be presented. Therefore, a well-structured narrative is important to convey the insights to the desired audience. However, weaving an interesting and engaging story based on numbers and graphs is not easy. Data storytelling is more than just creating the best-looking graphs, or the perfect excel sheet. It is about taking the insights from data, and transforming it into a series of plots, using the same tools and frameworks that makes a story engaging.

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